BentoLiving Chestnut Hill

Connecting People + Places

BentoLiving Chestnut Hill

Bento is changing the way people live and travel. Its module-based design offers short and longer-term living in a tech-forward, community-based, full-service property. Units range from co-living spaces to 2-bedroom short-term rentals to traditional hotel rooms. Bento engaged McCoy Design to design wayfinding signage for the new property.

Challenge

Bento’s modular design is essential to the brand, with its architectural style extending through the furniture in each unit and touching every detail in between. We were challenged to extend that modular feel into strategic signage throughout the property. Bento’s guests should feel “at home, with the conveniences of a boutique hotel”; our designs needed to feel light, modern, and modular without feeling impersonal or temporary.

Solution

We drew inspiration from Bento’s simple, modern furniture and modular functionality. We fell in love with the Norwegian design echoed throughout the furnishings, and utilzed birch plywood with raw edges and engraved type to tie the signage to the interior look. Some signs even fit together to form modular messages, reinforcing the brand’s core idea.